14 Facebook group engagement post ideas (2023)

14 Facebook group engagement post ideas (1)

There are two types of Facebook groups: ones that feel like a digital party (minus the awkward small talk), and ones that are a neglected no man’s land.

If you’re trying to build the former (and you should be!), it’s essential to keep group members engaged—the more engaged your Facebook group is, the faster it will grow.

One way to keep people interacting in your group is to create posts and prompts that encourage engagement.

We’ve put together a list of Facebook group engagement posts so you never run out of ideas!

Note: through the article we’ll refer to these as “Facebook group posts”, however these post ideas can work for both Facebook groups and Facebook pages.

Facebook engagement post ideas using videos

Videos make excellent Facebook group engagement posts. Aside from bringing in tons of interaction, you can also target people who watch your videos with your Facebook ads, helping you further grow your business.

Plus,making videos on Facebookis easy with the right tools (we’ll show you which tools to use throughout).

Here are the best types of engagement posts, games, and ideas using videos.

1. Host a trivia game

Why it’s effective: trivia draws people in and provides a dopamine rush to those who play, making participants more likely to stay engaged throughout the game.

Looking for Facebook engagement games to interact with your audience? Look no further than trivia!

If you’ve ever attended a trivia party, you know how fun—and competitive—they are. Everyone eagerly answers question after question, waiting to tally up their scores at the end of the game.

Although Facebook doesn’t have a built-in trivia option, we’ve come up with a simple way to host trivia game to boost engagement in your group: a trivia video.

Here’s a short example to give you a better idea:

I used Moovly to create an animated hands trivia game

Here’s how to make your own trivia video in under 30 minutes. First, sign up for a free Moovly account!Click on Create project in your dashboard.

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You have three different options to create your video. I chose Start from scratch to make my above trivia video.

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After choosing your option, Moovly will open our intuitive drag-and-drop video editor where you can search for different stock photos, videos, animations, graphics, sounds, and more to add to your trivia video.

Easily drag-and-drop any content from Moovly’s library onto your video editor, customize its duration, add your effects, and more!

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Search through millions of media objects to use in your videos

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I made a short trivia video and posted it to my Facebook group. Image via Facebook

2. Create a welcome video for new members

Why it’s effective: it sets the tone in your group and encourages members to interact with content right away.

If you want people engaging with your Facebook posts, get them interacting with content the moment they join your group. Otherwise, they might forget about it and never engage.

To encourage participation with new members, create a welcome video for them.

Talk about:

  1. Who you are
  2. What they get by being in your group
  3. How your group will help them
  4. Any group rules you have

In Jessi Romero’s welcome video inside her Facebook group for entrepreneurs with ADHD, she introduces herself and the reason behind her group.

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Use videos to welcome new members to your Facebook group. Image via Facebook

Use Moovly to create your welcome video. You can create a video in various styles including whiteboard, footage, animation, or a combination of any style. You can also record yourself within Moovly or use our footage library to find media for your video.

Here are some tips to drum up engagement with your welcome video:

Include something useful in the video—like an exclusive deal—and tease that in your welcome message, i.e., “new members: don’t forget to watch our welcome video for your special discount!”

3. Share testimonials

Why it’s effective: online reviews influence 93% of consumers. Use testimonial videos to increase sales, make money on Facebook, and build confidence in your brand without needing overly promotional posts.

If you sell a product, one of the necessary videos your business needs is a testimonial video.

Ask customers to send over their video testimonials and use Moovly to:

  • Add your logo in the corner of the video so viewers instantly know who the testimonial is for
  • Add a title screen with your branding (things like colors and typography)
  • Cut out any mistakes or unwanted footage
  • Stitch several testimonials together

GivingWay shared this testimonial in their Facebook group as a way to inspire their current group members:

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Share a video testimonial with your group members. Image via Facebook

4. Create tutorial-style videos

Why it’s effective: tutorials are engaging, and you can sneak your product in without the video feeling like an ad.

AlthoughFacebook adsare incredibly effective, people want to learn about products in different ways besides ads.

One of those ways is through tutorials.

Teach your group how to do something related to your niche, and if possible, include your product in the tutorial.

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Ahrefs shares short tutorials in their Facebook group. Image via Facebook

5. Host a course/coaching session

Why it’s effective: people will tune in for several days, giving this type of content a long lifespan.

Similar to tutorials, courses are another popular Facebook engagement post idea you can use to liven up your group. The difference, however, is that tutorials are usually brief one-time videos, whereas courses are multiple videos. With courses, schedule the content over several days to keep people engaged longer.

In the Self publishing made simple community Facebook group, members can take a beginner’s self publishing course, complete with prompts, worksheets, and video trainings.

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This three-day course is packed with value for group members. Image via Facebook

Use Moovly to make your video course. You can record yourself, your screen, add text, and subtitles to teach your group something new!

6. Share behind-the-scenes (BTS) footage

Why it’s effective: BTS gives your business the human touch consumers crave.

81% of consumers need to trust a brand to buy from them. If you’re looking for a way to increase engagement and build trust with your brand, create behind-the-scenes (BTS) posts for your Facebook group. BTS feels exclusive and people love tuning in to get a peak behind the curtain.

You can start by asking your group which areas of your business they’d like to see BTS content. Once you have an idea what your group members, want, take a day filming content.

After gathering video footage, use Moovly to trim, splice, and edit your BTS videos.Catherine Howell owns the Facebook Ad Hacks group—a group of nearly 150,000 entrepreneurs. Her Facebook post offers a BTS look into a paid summit.

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Your behind-the-scenes videos can promote your offerings. Image via Facebook

7. Go live

Why it’s effective: live videos get priority in Facebook feeds, granting you greater reach.

Your options are endless with Facebook Live: behind-the-scenes, tutorials, interviews, courses,workshops, and more.

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Go live in your group by yourself or invite other industry leaders to join you. Image via Facebook

After going Live, download your live videos and repurpose them into other types of content.

The Self publishing made simple community group took their live course videos and added them to their group guides so members can access them at anytime.

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Add your live videos to a guide so people can tune in whenever. Image via Facebook

You can take your live videos and use Moovly to polish them up and repurpose into new video content for your group!

Facebook engagement post ideas using graphics and text

8. Ask simple questions

While videos make excellent engagement post ideas, we recommend posting a mix of content to your group.

Graphics and text are easy types of Facebook posts to generate buzz within your community.

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Asking people where they are from can create lots of engagement on your Facebook post. Image via Facebook

Just make sure your questions are simple enough that people don’t need to think too hard to answer!

9. Post polls

Why it’s effective: polls require little effort from members and yield high interaction.

Polls increase engagement in your Facebook group and help you get to know your audience.

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Asking questions related to your group generates engagement. Image via Facebook

Use polls for fun questions—like the one above asking if their dog likes to cuddle—or get feedback about new products, i.e., “which colors should our next product be?

10. Host a Q&A

Why it’s effective: you get the chance to speak directly with your audience, build a relationship, and find out their struggles.

Another amazing Facebook group post idea where you can learn about your audience is to host a Q&A.

Not only will Q&As let you establish your authority on your group’s topic, it also lets you have two-way conversation with your audience where you can find out what questions they have and what problems they face.

Use this information to create future content that will drive even more engagement.

Facebook has a built-in Q&A feature so setting up your Q&A session is simple.

To access the Q&A, make a post and click the ellipses:

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Start a new post and click the ellipses to find the Q&A feature

Then select Host a Q&A:

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There are many different post formats to choose from when creating Facebook group posts

To increase engagement for your Q&A, plan a time and let members know about your Q&A in advance, just as the Women in Marketing Facebook group has.

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Build anticipation for your Q&A by scheduling it in advance. Image via Facebook

11. Host a GIF challenge

Why it’s effective: GIFs let people communicate their ideas in a fun and creative way.

One of the easiest Facebook group engagement posts is the GIF challenge. GIFs—animated images—let users express their personality.

An example of a GIF

The easiest way to host a GIF challenge? Ask users a question, but tell them they can only reply using GIFs.

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Encourage creativity by asking members to reply with GIFs. Image via Facebook

12. Hold a contest or giveaway

Why it’s effective: it gamifies the social media experience.

Contests have a 3.73% higher conversion rate compared to other calls-to-action, making this—statisticallyone of the best Facebook group engagement posts!

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Handing out prizes in your Facebook group can quickly drum up engagement. Image via Facebook

If you aren’t sure what to give away, create a poll and ask your audience to choose between a few items, using the top voted item as your prize.

13. Create and share graphics

Why it’s effective: graphics grab attention the news feed and are harder to ignore compared to plain text posts.

You don’t need fancy design software or skills to create eye-catching graphics. Use free software like Canva to make:

  • Fill in the blank posts
  • “This or that” posts
  • Quotes that will resonate with your audience
  • Questions

The below this or that post asks group members to comment their answers.

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You can make any type of graphic post for your group. Image via Facebook

If you aren’t sure what to give away, create a poll and ask your audience to choose between a few items, using the top voted item as your prize.

14. Create files with your top content

Why it’s effective: repurposing your best content into different files lets new members enjoy it for years to come.

After going through our list of best Facebook group engagement posts you’re going to have plenty of amazing content for your group.

But because the lifespan of a Facebook post is roughly five hours, you need a way to extend its life.

Get the most out of them by uploading your highest-performing posts to different files in your group. New members can enjoy these posts for months—and years—to come!

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The Self publishing made simple community group on Facebook frequently adds their best posts into guides. Image via Facebook

If you aren’t sure what to give away, create a poll and ask your audience to choose between a few items, using the top voted item as your prize.

Facebook engagement post ideas using videos

To grow aninteractive and engaged Facebook communityyou need a variety of content ideas including videos, graphics, games, and contests.

With Moovly, you can create many different types of videos that engage your group members! Sign up for free today tp make your next Facebook video and watch the engagement pour in!

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Dana is a freelance writer who works closely with B2B SaaS brands to create content people enjoy reading. When she’s not working, you’ll find her sipping on a warm cup of tea and reading a good book (the scarier, the better). See what she’s up to at www.dananicoledesigns.com

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14 Facebook group engagement post ideas? ›

Welcome Message- Sample #1

It's time to welcome our new members of this group. We are so glad to get all of you in our community. This community is now a family of 800+ awesome members. We will be happy if you write about yourself in brief in the comments.

How to create good engaging content for Facebook group community? ›

Facebook engagement post ideas using graphics and text
  1. Ask simple questions. While videos make excellent engagement post ideas, we recommend posting a mix of content to your group. ...
  2. Post polls. ...
  3. Host a Q&A. ...
  4. Host a GIF challenge. ...
  5. Hold a contest or giveaway. ...
  6. Create and share graphics. ...
  7. Create files with your top content.

How do I get more engagement in a Facebook group post? ›

25 Facebook Group Engagement Ideas that work wonders
  1. Tag all new members in the welcome post.
  2. Use Facebook live videos.
  3. Play fun Facebook group games and offer rewards.
  4. Run contests that include giveaways.
  5. Conduct polls.
  6. Facebook group engagement posts – Only use the formats that work.
  7. Post at the most engaging times.

What is an example of a welcome post in a Facebook group? ›

Welcome Message- Sample #1

It's time to welcome our new members of this group. We are so glad to get all of you in our community. This community is now a family of 800+ awesome members. We will be happy if you write about yourself in brief in the comments.

What should I say in my engagement post? ›

  • “Here's to your engagement! ...
  • “Cheers on your engagement!”
  • “Here's to a very happy engagement and a lifetime of love.”
  • “Cheers to the two of you…and to the love you share!”
  • “May your engagement be happy. ...
  • “A toast to your engagement! ...
  • “Here's to the wonderful two of you! ...
  • “Celebrating your engagement!
Aug 28, 2020

What is the best engagement post? ›

Engagement post ideas for 2023
  • Host a giveaway.
  • Hold a caption contest.
  • Be relatable.
  • Host a poll.
  • Ask for stitching/duets.
  • Reply to comments using videos.
  • Ask for advice.
  • Ask a question.
Mar 20, 2023

How do you create high engagement content? ›

So, here goes:
  1. Address something your audience cares about. ...
  2. Think about the user need you're going to fulfil. ...
  3. Make sure the headline indicates what you're actually going to write about. ...
  4. Get your timing right. ...
  5. Understand which format fits at what time. ...
  6. Make sure you are crystal clear on what you want your audience to do.
Oct 4, 2021

How do I make my Facebook group stand out? ›

13 Tips to Make Your Facebook Group Popular
  1. Provide Valuable Content. ...
  2. Cross-Promote to Other Facebook Groups. ...
  3. Interact With Members. ...
  4. Embed Your Facebook Group Feed. ...
  5. Use Videos and Livestreams. ...
  6. Show Facebook Popups on Your Site. ...
  7. Run Viral Contests. ...
  8. Organize Targeted Giveaways.
Dec 15, 2022

How do you keep a group engaged? ›

How to Keep Your Team Happy and Engaged
  1. Recognize and appreciate your team. ...
  2. Offer flexible schedules. ...
  3. Target continuing education. ...
  4. Organize team activities. ...
  5. Seek input. ...
  6. Communicate clearly and often. ...
  7. Facilitate growth and celebrate promotions. ...
  8. Focus on wellness and well-being.
May 18, 2021

What is the best welcome message? ›

We are thrilled to have you at our office. You're going to be a valuable asset to our company, and we can't wait to see all that you accomplish. The entire team of [name of the company] is thrilled to welcome you on board. We hope you'll do some amazing work here!

How do you welcome everyone in a group? ›

Here's what to say to help them settle in and find their way around.
  1. Welcome aboard, [Name]! ...
  2. Sending you a warm welcome from me and everyone at [Company Name]. ...
  3. Welcome to the team, [Name]. ...
  4. Welcome, [Name]! ...
  5. Delighted to have you with us, [Name]. ...
  6. Welcome, [Name]. ...
  7. Thank you for joining us, [Name]! ...
  8. Welcome aboard, [Name].

How do you write a good welcome post? ›

15 Tips On How To Write A Welcome Blog Post: A Step-by-Step Guide
  1. Name Your Business Blog.
  2. Identify Your Blog's Target Audience.
  3. Use Voice and Tone to Invite the Reader.
  4. Find Common Ground With Your Audience.
  5. Be Personal and Relatable.
  6. Explain What The Blog Is About and Its Purpose.
  7. Lead With a Story.

How do you announce an engagement on Facebook? ›

Facebook Engagement Announcement Ideas

Change your status to engaged, and you will immediately begin to receive congratulations and best wishes from your friends and family. Profile Pic Engagement – You can announce your engagement by changing your profile pic to a photo of you and your fiancée together.

How do you announce an engagement post? ›

Take a subtle photo of you and your fiance (with the engagement ring visible) and write a witty caption - maybe something along the lines of "see something new?" These can be one of the best engagement announcement posts because they're simple, classy, and direct - just get the exciting news out there!

How do you make a creative post on Facebook? ›

Use the Facebook post maker to create engaging Facebook posts. Simply select a static or animated template in the Facebook post template gallery. Customize the elements to match your brand or message. Add any type of design element you like to make it stand out and download as an image, GIF or video.

How do you write a good caption on Facebook? ›

Keep it short and sweet. Write a brief caption to catch people's attention right away. Place important announcements and messages at the very beginning of your caption. If it is longer than 125 characters, they will have to tap 'more' to read the whole post.

What are examples of social media engagement? ›

Social media engagement can include likes, comments and shares, but varies by platform. For example, on Facebook, engagement means all possible ways of interacting with a Page's posts and profile, messages and mentions, all added together.

What makes a strong social media post? ›

When possible, use images, graphics and videos to convey your message. Visual content is more engaging and allows you to share your message at a glance. Good use of visuals are more likely to increase the engagement on your content. You can also try livestreaming on platforms like Facebook, Instagram and Twitter.

What is the key to most successful social media posts? ›

8 Tips for More Successful Social Media Posts
  1. Use calls to action in social posts. ...
  2. let's get visual. ...
  3. Consistency is key. ...
  4. understand your audience. ...
  5. Choose the best social media platforms for your business. ...
  6. leverage video content. ...
  7. tag other accounts. ...
  8. Use the right hashtags.
Feb 6, 2020

What is an example of content engagement? ›

On Instagram, for example, the follower can like, comment, or share a post. They can also respond to polls in Stories or react to a video on IGTV. By doing any of these actions, the person starts a dialogue with the brand and, above all, indicates that they are interested in more content like that.

How do you create unique and engaging content? ›

How to create engaging content
  1. Use visuals.
  2. Use an appealing layout.
  3. Break text down into short parts.
  4. Speak in an informal tone.
  5. Add a call to action.
  6. Include engaging forms.
  7. Diversify your content.
Aug 31, 2022

What is the secret rule Facebook group? ›

Secret Facebook groups are not searchable. You cannot find them nor can you request to join them. The only way into a secret Facebook group is by knowing a current member and scoring an invite. It should go without saying that the content of the group is only visible to its members.

What makes a Facebook group successful? ›

  1. STEP 1: Determine its Purpose. ...
  2. STEP 2: Create the Right Community. ...
  3. Promote Your Facebook Group to the Right People. ...
  4. STEP 4: Content, Content, Content. ...
  5. STEP 5: Engage with your Group Members Daily. ...
  6. STEP 6: Grow your Facebook Group Using Ads. ...
  7. STEP 7: Word of Mouth & Referral Programs.

How much do Facebook admins get paid? ›

$34,500 is the 25th percentile. Salaries below this are outliers. $46,500 is the 75th percentile. Salaries above this are outliers.

Why is engagement important in a group? ›

Significance of employee engagement

When employees are engaged, they are more likely to invest in the work they do which leads to high performing employees. Glassdoor research shows that on average, a 1-point increase in company rating is associated with a 1.3-point increase in customer satisfaction.

How do you motivate and engage your team? ›

The ultimate guide to motivating a team — and why it matters
  1. Share your vision and set clear goals.
  2. Communicate with your staff.
  3. Encourage teamwork.
  4. A healthy office environment.
  5. Give positive feedback and reward your team.
  6. Provide opportunities for development.
  7. Give employees the space they need to thrive.

How do you engage members? ›

How to Engage Members in an Organization: 8 Member Engagement Ideas
  1. Build an Online Community. ...
  2. Automate Messages for Special Occasions. ...
  3. Start a Member Loyalty Program. ...
  4. Create a VIP List. ...
  5. Support a Cause. ...
  6. Partner with Another Brand. ...
  7. Share Stories. ...
  8. Reward Engaged Members.

How to get 10,000 followers on Facebook fast and free? ›

How to go from 0 to 10,000 Facebook fans
  1. Step 1: First things first – you need to have a Facebook business page. ...
  2. Step 2: Optimize your Facebook business page. ...
  3. Step 3: Take advantage of your personal Facebook account. ...
  4. Step 4: Add the Facebook Like box on your website. ...
  5. Step 5: Follow these tips to increase post engagement.
Feb 17, 2023

Why is my Facebook group reach so low? ›

Your content isn't engaging enough. Facebook's algorithm prioritizes content that gets more engagement. A lack of interaction signals that your content isn't interesting enough to display in the news feed. Your audience is small. If you don't have many followers on your page, your reach will be limited.

How do you write a warm welcome message? ›

20 Welcome Message Examples
  1. “We are delighted that you have decided to join us. ...
  2. “Welcome to the team! ...
  3. “Congratulations and welcome aboard! ...
  4. “Welcome [Name]! ...
  5. “A very warm welcome from the whole team here at [Company]. ...
  6. “Welcome, [Name]! ...
  7. “Welcome to the team! ...
  8. “Warmest of welcomes, [Name]!

What is a welcome message example? ›

I want to welcome you on behalf of the whole team. Please let me know if there's anything I can do to make your first day more comfortable. We're so excited you've decided to join us. Good luck on your first day.

What is an example of a welcome message? ›

We are glad to welcome you! Your presence is well appreciated, and we are delighted you are here. Congratulation on being a part of our group. We would like to welcome you to our team and are extremely happy to have you as one of us.

How do you make everyone feel welcome? ›

Here are some tips:
  1. Don't always sit by the same people.
  2. Include others in conversations and in activities you're planning.
  3. Build on common interests.
  4. Give sincere compliments.
  5. If there's something unique about a person, be interested in it (respectfully) instead of avoiding it.
  6. Don't get hung up on outward appearance.
Oct 17, 2020

What is warm welcome? ›

A hearty, hospitable reception or greeting, as in We got a very warm welcome when we finally arrived.

How do you say welcome quotes? ›

Best Welcome Quotes
  • Best Welcome Quotes. “Sunshine is a welcome thing. ...
  • “The bitter past, more welcome is the sweet.” ...
  • “A smile is the universal welcome.” ...
  • “Small cheer and great welcome makes a merry feast.” ...
  • “Welcome to the present moment. ...
  • “You're as welcome as the flowers in May and we love you in the same old way”
Dec 19, 2020

What is a short message for welcome remarks? ›

Good Morning/Afternoon/Evening, Thank you to each and every one of you for being here with us today. We are very pleased to be able to welcome those of you that have been with us for a long time now as well as those who are new to the (group/community/association etc.)

How do you say you're welcome in a creative way? ›

A few casual alternatives include no worries, no problem, and anytime.
  1. No worries. I'm happy to help!
  2. No problem. I'm glad I could assist you.
  3. Anytime! Jodie never minds lending a hand.

When should I post on Facebook for engagement? ›

Overall best time to post on Facebook

Based on an analysis of 30,000 social media posts, Hootsuite found: The best overall time to post on Facebook is between 8 a.m. and noon on Tuesdays and Thursdays. Of course, you'll need to think about the time zones in which your audience lives when planning these posting times.

What are the best times to post on Facebook for maximum engagement? ›

Best Times to Post on Facebook
  • Best times to post on Facebook: Mondays from 8 a.m. to 1 p.m. Tuesdays from 8 a.m. to 2 p.m. Wednesdays from 8 a.m. to 1 p.m. Thursdays from 8 a.m. to noon.
  • Best days to post on Facebook: Mondays through Thursdays.
  • Worst days to post on Facebook: Sundays.
May 8, 2023

What is good engagement on a social media post? ›

Most social media marketing experts agree that a good engagement rate is between 1% to 5%. The more followers you have, the harder it is to achieve. Hootsuite's own social media team reported an average Instagram engagement rate of 4.59% in 2022 with 177k followers.

How do you share good news of engagement? ›

  1. Send them pics from your engagement photo shoot. We LOVE engagement shoots. ...
  2. Tell them via text? ...
  3. Change your social media status. ...
  4. Send a letter and/or engagement card. ...
  5. Announce it in the newspaper. ...
  6. A wedding website. ...
  7. Something different!

Should you announce engagement on Facebook? ›

Don't announce your engagement immediately

Good engagement etiquette dictates that you make sure that you've contacted all your close family members and friends personally before posting. “The best way is via a short phone call or personal email,” says Rachel Wagner, licensed corporate etiquette consultant.

How do I post an engagement event on Facebook? ›

  1. Tap. in the bottom right of Facebook, then tap your name.
  2. Scroll down to Posts and tap Life Event.
  3. Select a category or create your own.
  4. Tap Photos/Videos to add photos and videos to your life event. Tap to add a title, date or location.
  5. Tap Next then choose who you want to share your life event with.
  6. Tap Share.

Who to tell about engagement before posting? ›

After you and your newly minted fiancé bask in that post-engagement glow for a while, it's time to tell your friends and family! You'll want to let the closest people in your lives know first. This could mean your parents, your children if you have any, your grandparents, siblings, fave cousin, or BFFs.

Does posting more increase engagement? ›

By posting every day, you keep the content fresh for your audience with a constant reminder of your new content. Your followers will learn to come back regularly to check if you have posted a new Story and this way you will increase engagement.

Is posting every day good for engagement? ›

Generally, we recommend posting at least once a day to maximize your visibility and engagement. However, if you have more time and resources, you can post multiple times a day, or even several times a week.

Does posting more often increase engagement? ›

The more you post, the more opportunities your followers have to engage. Commit to a consistent posting schedule to keep your feed fresh and your followers intrigued. As we just mentioned, posting at the right times is key, too. If you post when your audience is asleep, you're not going to see much early engagement.


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